Develop & design a brand that’s flexible enough to be used to represent a wide variety of photographic & creative work. The brand needed to be used in print, online and within an exhibition representing the 2015 graduating class of Photography for Fashion & Advertising at USW (Newport).
Brand the beginning of a sentence that is used to open a conversation. Using these words & creating a mark that is both beautiful and simplistic comes together to lend itself to a myriad of uses that suit all the creatives represented.
The Front cover of the THIS IS publication was crafted with a dicut square within the simple printed logo, this allowed the exhibitors to ‘create their own’ front cover by placing a print of their work, or their business cards/logo behind the cover.